PROJECTS

Night Bliss developed and sells unique in-bed cooling fans that are used to alleviate night sweats, and hot flashes caused by menoupause.

Goals

  • Performed keyword research and optimized product titles, bullet points, and search terms for all listings.

  • Add Enhanced Brand Content to all listings.

  • Campaign research and setup of multiple Amazon advertising campaigns.

  • Advised on third party review software to utilize, and the advantages of selling via Amazon FBA.

  • Fine tuned the website SEO

  • Added cross-sells and up-sells

  • Added needed site messaging

  • Added product photos and improved the layout

Results

Product find-ability and revenue increased dramatically due to the Enhanced Brand Content, listing optimizations, and Amazon advertising. Website usability was improved dramatically.

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